ZOE STUDIOS · AI-native mobile gaming studio. The chess game that makes you feel smart. Chess Life brings the world’s greatest game to the hundreds of millions who never felt it was for them. [Picture: Tomo, a white-bearded chess master, cheers with a rook raised behind a wooden chess board that shows CHECKMATE.] 1. The opening. The game. Chess keeps its players. Chess Life opens it to everyone: lessons with a master, rivals with personality, online arenas around the world. High retention. 2. The middlegame. The growth engine. Full funnel control, in-house: 1 User acquisition, 2 FTUE, 3 Segmentation, 4 Economy, 5 LiveOps, 6 Monetization. Low CPI. High ARPDAU & LTV. Chess is the best choice for an AI-driven studio. The rules are fixed, the content is endless, and an engine can check every position. The best chess product in under 60 days. Built with AI across code, art, UI and QA. End-to-end monetization: IAP, subscription, ads. Marketing infrastructure: attribution, mediation, playables. LiveOps backoffice: tuned live, no release. Data and segmentation: every event tracked. Real-time online play: own server, matchmaking. A complete game: lessons, puzzles, PvE, PvP. Smaller teams. Faster iterations. More capital for growth. 3. The endgame. The team: Gaming veterans from Playtika’s WSOP: product, game economy, LiveOps, monetization and competitive chess. The goal: The world’s #1 chess game. Raising $1M to scale UA and LiveOps across Android and iOS. 1-0

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